PDC Video Walls is an Orange County, California-based company specializing in the design, fabrication, and installation of large-scale video walls and custom audio-visual (AV) systems. The company serves businesses, churches, restaurants, and other commercial clients.

Leg Up has been with PDC Video Walls since the beginning in December of 2016, when the name of the company was PDC AVL.

In the beginning, PDC AVL’s target was to install large-scale audio, video, and lighting systems, as the name suggests, mainly in houses of worship in the area. But had no marketing and no real online presence. They needed a Leg Up.

Aside from a new website and messaging focus as a starter, digital marketing was employed as a secondary and continually built their online presence through SEO and other services.

In 2024 PDC wanted to pivot to focusing on just large-scale video wall installation. The pivot is a major marketing initiative in messaging and online presence. Including all online messaging, website overhaul, SEO, digital advertising, social media messaging, logo revision, and the works.

RESULT

PDC Video Walls is still enjoying the effects of getting a Leg Up in all things website, SEO, digital marketing, social marketing, and other tools within the Leg Up toolkit, and is the go-to advisor for all things marketing.